How to Add Link to Facebook Story and Boost Your Traffic

By Cepy 9/09/2023 Post a Comment

Hi Online Friends,

Do you want to know how to add link to your Facebook story and drive more visitors to your website or landing page? If so, you are in the right place. In this article, I will show you the step-by-step process of adding a link to your Facebook story, as well as some tips and best practices to make your story more engaging and effective.

I have been using Facebook stories for a while now, and I can tell you that they are a great way to connect with your audience, showcase your brand personality, and promote your products or services. Facebook stories are short, ephemeral videos or photos that disappear after 24 hours. They appear at the top of the Facebook app, and they can also be shared on Instagram and Messenger.

But what makes Facebook stories even more powerful is the ability to add a link to them. This means that you can direct your viewers to any web page you want, such as your blog post, your landing page, your product page, or your lead magnet. This way, you can increase your traffic, conversions, and sales.

However, not everyone can add a link to their Facebook story. There are some requirements and limitations that you need to be aware of. In this article, I will explain everything you need to know about adding a link to your Facebook story, and how to do it in a few simple steps.

Who Can Add Link to Facebook Story?

The Requirements for Adding Link to Facebook Story

Before you can add a link to your Facebook story, you need to meet some criteria. According to Facebook, only verified pages and profiles with more than 10,000 followers can add a link to their stories. This means that if you have a personal profile or a page with less than 10,000 followers, you won't be able to add a link to your story.

This is because Facebook wants to ensure that the stories with links are from credible sources and provide valuable content to the viewers. Facebook also wants to prevent spam and abuse of the feature. Therefore, if you want to add a link to your story, you need to grow your audience and reach the 10,000 followers threshold.

How to Grow Your Audience on Facebook

If you don't have enough followers on Facebook yet, don't worry. There are some strategies that you can use to grow your audience and reach the 10,000 followers mark. Here are some of them:

Create and share valuable content that resonates with your target audience. This can be blog posts, videos, podcasts, infographics, ebooks, webinars, etc. Make sure that your content is relevant, informative, entertaining, or inspiring for your audience.
Engage with your existing followers and potential customers. Respond to their comments, messages, questions, and feedback. Join relevant groups and communities where your audience hangs out. Participate in discussions and provide value.
Use hashtags and keywords that are related to your niche and industry. This will help you reach more people who are interested in your topic and increase your visibility on Facebook.
Run contests and giveaways that encourage people to follow you and share your content. Offer incentives such as discounts, freebies, or prizes for people who follow you or tag their friends in your posts.
Collaborate with other influencers and brands in your niche. Cross-promote each other's content and products. Leverage each other's audiences and authority.
Use Facebook ads to boost your reach and exposure. Create targeted campaigns that showcase your value proposition and drive people to follow you or visit your website.

By using these strategies consistently, you will be able to grow your audience on Facebook and qualify for adding links to your stories.

How to Add Link to Facebook Story

The Steps for Adding Link to Facebook Story

Once you have met the requirements for adding links to your stories, you can follow these steps:

Open the Facebook app on your mobile device and tap on the camera icon at the top left corner of the screen.
Create a new story by taking a photo or video using the camera options or by uploading an existing one from your gallery.
Tap on the link icon at the top right corner of the screen.
Type or paste the URL of the web page that you want to link to in the text box.
Tap on Done or Preview Link.
Add any stickers, filters, text, or effects to your story as you wish.
Tap on Share to Story or Send to.

That's it. You have successfully added a link to your Facebook story. Now, your viewers will be able to swipe up on your story and visit the web page that you have linked to.

The Tips and Best Practices for Adding Link to Facebook Story

Adding a link to your Facebook story is not enough to get the results that you want. You also need to make sure that your story is engaging, attractive, and relevant for your audience. Here are some tips and best practices that you can follow to optimize your stories with links:

Use a clear and catchy call to action that tells your viewers what to do and what to expect when they swipe up on your story. For example, you can use phrases like "Swipe up to learn more", "Swipe up to get the offer", "Swipe up to read the full article", etc.
Use high-quality images or videos that capture your viewers' attention and interest. Make sure that your visuals are relevant to your topic and your link. Avoid using blurry, dark, or low-resolution images or videos.
Use text, stickers, or effects that highlight your link and make it stand out. For example, you can use arrows, circles, or emojis that point to the link icon or the swipe up gesture. You can also use text that summarizes the main benefit or value of your link.
Test different types of stories and links to see what works best for your audience. Experiment with different formats, lengths, topics, headlines, images, videos, etc. Analyze the performance of your stories and links using the Facebook Insights tool. See which ones get the most views, clicks, conversions, and feedback.
Be consistent and frequent with your stories. Post stories regularly and at optimal times when your audience is most active and engaged. Don't spam your followers with too many stories or links, but don't neglect them either. Find a balance that works for you and your audience.

By following these tips and best practices, you will be able to create effective stories with links that drive more traffic, conversions, and sales for your business.

A Detailed Table Breakdown Related to Add Link to Facebook Story

Feature	Description	Benefit
Add Link to Facebook Story	A feature that allows verified pages and profiles with more than 10,000 followers to add a link to their Facebook stories.	A way to direct viewers to any web page that you want, such as your blog post, landing page, product page, or lead magnet.
Swipe Up Gesture	A gesture that viewers can use to access the link that is added to a Facebook story.	A simple and intuitive way for viewers to visit the web page that you have linked to without leaving the Facebook app.
Link Icon	An icon that appears at the top right corner of the screen when creating a Facebook story with a link.	A tool that allows you to type or paste the URL of the web page that you want to link to in your story.
Call to Action	A phrase that tells viewers what to do and what to expect when they swipe up on your story.	A way to motivate viewers to take action and visit the web page that you have linked to.
Facebook Insights	A tool that allows you to measure the performance of your stories and links on Facebook.	A way to analyze the data and feedback of your stories and links and optimize them accordingly.

FAQ About Add Link to Facebook Story

How do I know if I can add a link to my Facebook story?

You can check if you can add a link to your Facebook story by opening the Facebook app on your mobile device and tapping on the camera icon at the top left corner of the screen. If you see a link icon at the top right corner of the screen when creating a new story, it means that you can add a link to your story. If you don't see the link icon, it means that you don't meet the requirements for adding links to your stories.

How do I view the link that I have added to my Facebook story?

You can view the link that you have added to your Facebook story by tapping on Your Story at the top of the Facebook app. Then, swipe up on your story and tap on ViewLink Insights. This will show you the URL of the web page that you have linked to, as well as the number of clicks and impressions that your link has received.

How do I edit or delete the link that I have added to my Facebook story?

You can edit or delete the link that you have added to your Facebook story by tapping on Your Story at the top of the Facebook app. Then, tap on More at the bottom right corner of your story and select Edit Story or Delete Story. If you choose Edit Story, you can tap on the link icon and change or remove the URL of the web page that you have linked to. If you choose Delete Story, you can delete your entire story along with the link.

How do I add a link to my Instagram story from Facebook?

You can add a link to your Instagram story from Facebook by using the cross-posting feature. This feature allows you to share your Facebook story on Instagram and vice versa. To use this feature, you need to link your Facebook and Instagram accounts first. Then, when creating a new story on Facebook, you can tap on Share to Instagram at the bottom of the screen. This will automatically share your story and your link on Instagram as well.

How do I add a link to my Messenger story from Facebook?

You can add a link to your Messenger story from Facebook by using the cross-posting feature as well. This feature allows you to share your Facebook story on Messenger and vice versa. To use this feature, you need to have the Messenger app installed on your mobile device. Then, when creating a new story on Facebook, you can tap on Send to at the bottom of the screen. This will allow you to choose who you want to share your story and your link with on Messenger.

How long does my Facebook story with a link last?

Your Facebook story with a link lasts for 24 hours, just like any other Facebook story. After 24 hours, your story and your link will disappear from your profile and from your viewers' feeds. However, you can still access your story and your link insights in your archive for 14 days after posting it.

Can I add more than one link to my Facebook story?

No, you can only add one link to each Facebook story that you create. If you want to add more than one link, you need to create multiple stories and add a different link to each one.

Can I add a link to someone else's Facebook story?

No, you can only add a link to your own Facebook story that you create. You cannot add a link to someone else's Facebook story that they create or share.

Can I see who clicked on my link in my Facebook story?

No, you cannot see who clicked on your link in your Facebook story. You can only see the total number of clicks and impressions that your link has received. You cannot see the individual names or profiles of the people who clicked on your link.

Can I monetize my Facebook story with a link?

Yes, you can monetize your Facebook story with a link if you are eligible for the in-stream ads program. This program allows you to earn money from ads that are shown in between your stories. To be eligible for this program, you need to meet some criteria such as having more than 10,000 followers, having more than 30,000 one-minute views in the last 60 days, and complying with the monetization policies. If you are eligible for this program, you can enable in-stream ads for your stories in your Creator Studio dashboard.

Conclusion

Adding a link to your Facebook story is a powerful way to drive more traffic, conversions, and sales for your business. However, not everyone can add a link to their stories. You need to meet some requirements and follow some steps to do it successfully.

In this article, I have shown you everything you need to know about adding a link to your Facebook story, including:

The requirements for adding a link to your Facebook story
The steps for adding a link to your Facebook story
The tips and best practices for adding a link to your Facebook story
A detailed table breakdown related to adding a link to your Facebook story
A FAQ section with 10 common questions about adding a link to your Facebook story

I hope this article has been helpful and informative for you. If you have any questions or feedback, please feel free to leave a comment below.

If you want to learn more about Facebook marketing and advertising, please check out my other articles on this website. I have written many articles on topics such as Facebook ads manager, Facebook pixel, Facebook carousel ads, Facebook lead ads, and more. You can find them by clicking on the links below:

Thank you for reading and happy marketing!

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