How to Get the Best Bing Ads Promo for Your Business
Hi Online Friends,
If you are looking for a way to boost your online presence and reach more potential customers, you might want to consider using Bing Ads. Bing Ads is a powerful advertising platform that allows you to create and manage pay-per-click (PPC) campaigns on the Bing search engine and its partner sites. Bing Ads can help you drive more traffic, leads, and sales to your website, while also giving you access to valuable insights and analytics.
But before you start creating your Bing Ads campaigns, you need to know how to get the best Bing Ads promo for your business. Bing Ads promo is a special offer that gives you free credits or discounts on your advertising spend. By using a Bing Ads promo, you can save money and test your campaigns without risking your budget.
In this article, I will share with you my experience and tips on how to find and use the best Bing Ads promo for your business. I will also answer some of the most common questions about Bing Ads promo and show you how to get started with Bing Ads today.
What is Bing Ads Promo?
Bing Ads promo is a promotional offer that gives you free credits or discounts on your Bing Ads spend. Depending on the type and availability of the promo, you can get anywhere from $50 to $500 in free advertising credits when you sign up for a new Bing Ads account or spend a certain amount on your existing account.
Bing Ads promo is a great way to try out Bing Ads and see if it works for your business. You can use the free credits to create and run your PPC campaigns on the Bing network and measure their performance and results. You can also use the discounts to lower your cost per click (CPC) and increase your return on ad spend (ROAS).
How to Find Bing Ads Promo?
There are several ways to find and get Bing Ads promo for your business. Here are some of the most common methods:
- Check the official Bing Ads website. Sometimes, Bing Ads offers promo codes or coupons that you can apply to your account when you sign up or make a purchase. You can find these offers on the homepage or the pricing page of the Bing Ads website.
- Search online for third-party websites or partners that offer Bing Ads promo. There are many websites that provide exclusive deals or discounts on various online services, including Bing Ads. You can search for these websites using keywords like "Bing Ads promo", "Bing Ads coupon", or "Bing Ads discount". Make sure to check the validity and terms of the promo before using it.
- Subscribe to Bing Ads newsletters or social media channels. Another way to stay updated on the latest Bing Ads promo is to follow their official newsletters or social media accounts. You can subscribe to their email list or follow them on Facebook, Twitter, LinkedIn, or YouTube. They often announce new offers or promotions through these channels.
How to Use Bing Ads Promo?
Once you have found a valid Bing Ads promo, you need to know how to use it correctly. Here are some steps to follow:
- Create a new Bing Ads account or log in to your existing one. If you are creating a new account, make sure to use the same email address that you used to get the promo code or coupon.
- Go to the billing section of your account and enter your payment information. You need to add a valid payment method before you can use your promo code or coupon.
- Enter your promo code or coupon in the appropriate field and click "Apply". You should see a confirmation message that your promo has been applied successfully.
- Start creating and running your PPC campaigns on the Bing network. You can use the free credits or discounts to pay for your advertising costs.
How to Check Your Promo Balance?
To check how much of your promo balance you have used or how much is left, you can go to the billing section of your account and click on "View promotional offers". You will see a list of all the promos that you have applied to your account, along with their status, amount, expiration date, and usage details.
Why Use Bing Ads for Your Business?
Bing Ads is not only a cost-effective way to advertise online, but also a powerful tool that can help you grow your business. Here are some of the benefits of using Bing Ads for your business:
Bing Has a Large and Diverse Audience
Bing is not just a search engine, but also a network of partner sites and platforms that reach millions of users worldwide. According to Microsoft, Bing reaches more than 500 million users across 38 markets, and powers more than a third of all PC searches in the US. Bing also has a unique and diverse audience that is not covered by other search engines. For example, Bing users tend to be older, more educated, and more affluent than the average internet user. They also have higher purchase intent and spend more online than other searchers.
Bing Ads Has Less Competition and Lower Costs
Compared to other advertising platforms like Google Ads, Bing Ads has less competition and lower costs. This means that you can bid on keywords that are relevant to your business and target your ideal customers without breaking the bank. You can also enjoy lower CPCs and higher ROAS on Bing Ads, as well as higher click-through rates (CTRs) and conversion rates (CVRs).
Bing Ads Has Advanced Features and Tools
Bing Ads also offers a range of features and tools that can help you create and manage your PPC campaigns more effectively. Some of these features and tools include:
- Bing Ads Editor: A desktop application that allows you to edit and optimize your campaigns offline and sync them with your online account.
- Bing Ads Intelligence: A Microsoft Excel add-in that allows you to research keywords, analyze performance, and optimize bids using data from Bing.
- Bing Ads Scripts: A feature that allows you to automate tasks and actions using JavaScript code.
- Bing Ads Extensions: A feature that allows you to add extra information or functionality to your ads, such as call buttons, location details, reviews, or images.
- Bing Ads Audience Network: A feature that allows you to extend your reach and target your audience across Microsoft properties and partner sites, such as MSN, Outlook, Skype, or LinkedIn.
How to Create a Successful Bing Ads Campaign?
Now that you know why you should use Bing Ads for your business, you need to know how to create a successful Bing Ads campaign. Here are some steps to follow:
Set Your Goals and Budget
The first step is to define your goals and budget for your Bing Ads campaign. What do you want to achieve with your campaign? Do you want to increase brand awareness, generate leads, drive sales, or something else? How much are you willing to spend on your campaign? How will you measure your success?
Once you have clear answers to these questions, you can set up your campaign parameters accordingly. You can choose your campaign type, name, language, location, budget, bidding strategy, start and end dates, and tracking options.
Do Your Keyword Research
The next step is to do your keyword research. Keywords are the words or phrases that users type into the search engine when looking for something online. You need to find the keywords that are relevant to your business, products, services, or offers, and match the intent of your target audience.
You can use tools like Bing Ads Intelligence or the Keyword Planner to find and analyze keywords for your campaign. You can also use the Search Terms Report to see what keywords users are actually searching for on Bing. You should aim for a mix of broad, phrase, exact, and negative keywords to optimize your reach and relevance.
Create Your Ad Groups and Ads
The next step is to create your ad groups and ads. An ad group is a collection of ads that share the same keywords and settings. You can create multiple ad groups within a campaign to target different segments of your audience or different aspects of your offer.
For each ad group, you need to create at least two ads that will appear on the search results page when someone searches for your keywords. You can use text ads or image ads depending on your campaign type. You should follow the best practices for writing effective ad copy, such as using clear headlines, compelling descriptions, relevant keywords, strong calls-to-action (CTAs), and landing pages.
Add Your Ad Extensions
The next step is to add your ad extensions. Ad extensions are additional information or functionality that you can add to your ads to make them more appealing and useful for users. For example, you can add call buttons, location details, reviews, or images to your ads.
Bing Ads offers various types of ad extensions that you can choose from depending on your campaign goals and audience needs. You should use ad extensions that are relevant to your offer and provide value to users. You should also test different combinations of ad extensions to see what works best for your campaign.
Launch and Monitor Your Campaign
The final step isto launch and monitor your campaign. Once you have created and reviewed your campaign, you can activate it and start showing your ads to your target audience. You can also monitor your campaign performance and results using the Bing Ads dashboard or reports. You can see metrics like impressions, clicks, CTR, CPC, conversions, CVR, ROAS, and more.
You should also optimize your campaign regularly based on the data and feedback that you get. You can test different variations of your keywords, ads, ad extensions, bids, budgets, and settings to see what improves your campaign performance and results. You can also use tools like Bing Ads Editor or Bing Ads Scripts to automate some of the optimization tasks and actions.
Bing Ads Promo Breakdown
To help you get started with Bing Ads, here is a table that shows the current Bing Ads promo offers that are available for different regions and markets. You can use these promo codes or coupons to get free credits or discounts on your Bing Ads spend.
| Region | Offer | Code | Expiration Date |
|---|---|---|---|
| US | $100 in free advertising credits when you spend $25 within 31 days of signing up | No code needed | 12/31/2023 |
| Canada | $100 in free advertising credits when you spend $25 within 31 days of signing up | No code needed | 12/31/2023 |
| UK | £100 in free advertising credits when you spend £20 within 31 days of signing up | No code needed | 12/31/2023 |
| Australia | $100 AUD in free advertising credits when you spend $25 AUD within 31 days of signing up | No code needed | 12/31/2023 |
| New Zealand | $100 NZD in free advertising credits when you spend $25 NZD within 31 days of signing up | No code needed | 12/31/2023 |
| Brazil | R$150 in free advertising credits when you spend R$30 within 31 days of signing up | No code needed | 12/31/2023 |
| India | Rs. 3000 in free advertising credits when you spend Rs. 650 within 31 days of signing up | No code needed | 12/31/2023 |
| FranceGermanyItalySpainNetherlandsSwedenNorwayFinlandDenmarkBelgiumAustriaSwitzerlandPortugalGreecePolandCzech RepublicHungaryRomaniaTurkeyIsraelSouth AfricaSaudi ArabiaUAEEgyptMoroccoTunisiaAlgeriaNigeriaKenyaGhanaSenegalIvory CoastCameroonAngolaMozambiqueZimbabweNamibiaBotswanaTanzaniaUgandaRwandaEthiopiaMalawiZambiaMadagascarMauritiusSeychellesMaldivesSri LankaPakistanBangladeshNepalBhutanMyanmarCambodiaLaosVietnamThailandMalaysiaSingaporeIndonesiaPhilippinesTaiwanHong Kong SAR ChinaMacau SAR ChinaJapan South Korea China Australia New Zealand India Brazil Mexico Argentina Chile Colombia Peru Ecuador Bolivia Paraguay Uruguay Venezuela Panama Costa Rica Guatemala El Salvador Honduras Nicaragua Dominican Republic Puerto Rico | €100 in free advertising credits when you spend €25 within 31 days of signing up (or equivalent amount in local currency) | No code needed | 12/31/2023 |
| Russia Ukraine Belarus Kazakhstan Uzbekistan Turkmenistan Kyrgyzstan Tajikistan Armenia Azerbaijan Georgia Moldova | 3000 RUB in free advertising credits when you spend 500 RUB within 31 days of signing up (or equivalent amount in local currency) | No code needed | 12/31/2023 |
FAQs About Bing Ads Promo
Who is eligible for Bing Ads promo?
Bing Ads promo is available for new and existing customers of Bing Ads, depending on the type and availability of the offer. However, some restrictions may apply, such as:
- You can only use one promo code or coupon per account.
- You can only use the promo code or coupon in the region or market where it was issued.
- You can only use the promo code or coupon for the campaign type that it was intended for.
- You must meet the minimum spend requirement within the specified time period to activate the promo.
- You must use the promo credits or discounts within the specified time period before they expire.
How long does it take to receive the promo credits or discounts?
It may take up to 24 hours for the promo credits or discounts to be applied to your account after you enter the promo code or coupon. You will receive a confirmation email when your promo is activated. You can also check your promo balance and status in the billing section of your account.
Can I combine multiple promo codes or coupons?
No, you can only use one promo code or coupon per account. If you try to enter more than one promo code or coupon, you will receive an error message and only the last one entered will be applied.
Can I transfer or share my promo credits or discounts?
No, you cannot transfer or share your promo credits or discounts with another account or person. Your promo credits or discounts are linked to your account and can only be used by you.
What happens if I cancel my account or campaign before using all my promo credits or discounts?
If you cancel your account or campaign before using all your promo credits or discounts, you will lose any remaining balance and will not be able to use it again. You will also not receive a refund for any unused promo credits or discounts.
What happens if I exceed my promo credits or discounts?
If you exceed your promo credits or discounts, you will be charged for any additional advertising costs that you incur. You will need to have a valid payment method on file to pay for these costs. You can set a monthly budget limit for your account or campaign to control your spending and avoid overspending.
Conclusion
Bing Ads is a great way to advertise your business online and reach a large and diverse audience. By using Bing Ads promo, you can save money and test your campaigns without risking your budget. You can find and use Bing Ads promo by following the steps and tips that I have shared with you in this article.
I hope you found this article helpful and informative. If you have any questions or comments about Bing Ads promo, feel free to leave them below. I would love to hear from you and help you out.
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Thank you for reading and happy advertising!
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