How to Fix Your TikTok Ads Account Suspension and Avoid It in the Future
Hi online friends, If you are using TikTok Ads to promote your business, you may have encountered a frustrating situation: your TikTok ads account suspended. This means that all your running ads are paused and you cannot create new ones or manage your existing ones. You may wonder why this happened and how you can fix it. In this article, we will explain the possible reasons for your account suspension, how you can appeal it, and how you can prevent it from happening again.
What are the possible reasons for your TikTok ads account suspension?
According to the [TikTok For Business website](https://ads.tiktok.com/help/article?aid=12170), your account may have been suspended for one or more of the following reasons:
- We received reports or complaints about your account from people on TikTok or other channels.
- There are problems with your ad creatives, or qualifications or services provided in your ads.
- You made changes to your ad's landing page after launching the campaign.
- There is malicious behavior or intent suspected during ad creation.
- There is a violation of the [TikTok Advertising Guidelines](https://ads.tiktok.com/marketing_api/docs?id=100189) or other standards.
Some of the common policy violations that can lead to account suspension include:
- Promoting prohibited products or services, such as adult content, gambling, drugs, weapons, etc.
- Using misleading or false information, such as fake reviews, testimonials, guarantees, etc.
- Using inappropriate or offensive language, images, or sounds, such as profanity, violence, discrimination, etc.
- Using unauthorized trademarks, logos, or celebrities in your ads without permission.
- Using low-quality or irrelevant creatives that do not match your landing page or offer.
How can you appeal your TikTok ads account suspension?
If you think that your account suspension was a mistake or you have fixed the issues that caused it, you can appeal it by submitting a customer support ticket. There are two ways to do this:
Option 1: Access Customer Support to raise a ticket
1. Log in to your TikTok Ads Manager account.
2. Click the Question Mark on the navigation menu and select Customer Support.
3. Select Contact Us and click Account Review and Appeals as the issue category.
4. Choose Suspended Ads Manager Appeal.
5. Fill in the required details including Ticket Title and Details.
6. Click Submit.
Option 2: Access Account Info to raise a ticket
1. Click your Avatar on TikTok Ads Manager.
2. Select Account Info.
3. Go to Account Setup and click Appeal.
4. Scan the QR code and complete the identity verification (optional).
5. Raise a ticket via Account Review & Appeals.
You should receive a reply within two business days of submitting your appeal. If your appeal is successful, your account suspension will be lifted and your ads will resume their original status.
How can you prevent your TikTok ads account suspension in the future?
To avoid getting your account suspended again, you should follow these best practices:
- Review the [TikTok Advertising Guidelines](https://ads.tiktok.com/marketing_api/docs?id=100189) and other standards before creating or launching any ads.
- Make sure that your products or services are allowed on TikTok and comply with the local laws and regulations of your target markets.
- Make sure that your ad creatives are high-quality, relevant, and accurate. They should match your landing page and offer and provide clear and truthful information to the users.
- Do not use any unauthorized trademarks, logos, or celebrities in your ads without permission. If you have permission, provide proof when submitting your ads for review.
- Do not make any changes to your ad's landing page after launching the campaign. If you need to make changes, pause your ads first and resubmit them for review after making the changes.
- Monitor your ad performance and feedback regularly and address any issues or complaints promptly.
Conclusion
TikTok ads account suspension can be a frustrating and costly experience for any advertiser. However, by understanding the possible reasons for it, appealing it properly, and preventing it from happening again, you can minimize its impact on your business and enjoy the benefits of advertising on TikTok.
We hope this article was helpful for you. If you need any assistance with your TikTok ads account or campaign, feel free to contact us at [email address]. We are a professional agency that specializes in TikTok advertising and we can help you create and manage effective and compliant ads on TikTok.
Thank you for reading and happy advertising!
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