How to Create Location in Instagram: A Complete Guide

By Cepy 8/15/2023 Post a Comment

Hi everyone! In this article, we will show you how to create location in Instagram, why you should do it, and some tips and tricks to make the most of it. Whether you want to share your business location with your followers, discover new places, or create a sense of connection with your audience, adding a location to your Instagram posts can have many benefits. But how do you create a location in Instagram? And what are the best practices to follow? Read on to find out!

Before we start, let's clarify what we mean by creating a location in Instagram. There are two ways to add a location to your Instagram posts: using an existing location from Facebook's location database, or creating a custom location that is not already available on Facebook. In this article, we will focus on the second option, which is more flexible and creative. However, you can also use the first option if you prefer, or if you want to tag a well-known place that already exists on Facebook.

How to Create a Custom Location in Instagram

To create a custom location in Instagram, you need to have a Facebook account and a Facebook page for your business or place. This is because Instagram uses Facebook's location database to provide location options for your posts. If you don't have a Facebook page yet, you can create one by following these instructions: https://www.facebook.com/business/pages/set-up

Once you have a Facebook page, you can create a custom location in Instagram by following these steps:

Open the Facebook app on your phone and tap the plus icon at the bottom of the screen to create a new post.
Select the photo or video that you want to share and tap Next.
On the next screen, tap Check In at the top of the screen.
If you have enabled your location services on your phone, you will see a list of nearby places that you can choose from. You can also search for a specific place by typing its name in the search bar.
If you don't see the location that you want to create, tap Create a New Location at the bottom of the list.
You will be redirected to the Facebook app, where you can enter the name and address of your location. Make sure that the category of your location matches your business or place type. For example, if you are creating a location for a restaurant, choose Restaurant as the category. You can also add a phone number, website, and hours of operation if you want.
Tap Create when you are done. You will be taken back to the Instagram app, where you can see your newly created location on your post.
Tap Share to publish your post with your custom location.

Example: How to Create Location in Instagram for a Bakery

Let's say you own a bakery called Sweet Treats and you want to create a custom location for it on Instagram. Here's how you would do it:

Open the Facebook app and tap the plus icon to create a new post.
Select a photo of your delicious baked goods and tap Next.
Tap Check In and search for Sweet Treats in the search bar.
Tap Create a New Location at the bottom of the list.
Enter Sweet Treats as the name of your location and choose Bakery as the category. Enter your address and other details if you want.
Tap Create and go back to the Instagram app.
See your custom location on your post and tap Share.

Congratulations! You have just created a custom location for your bakery on Instagram. Now you can use it whenever you post something related to your business.

Benefits of Adding Location to Your Posts

Adding location to your posts can have several benefits for your personal or business account. Here are some of them:

It can increase your visibility and engagement. When you add a location to your posts, they will appear on the Explore page and on the location page of that place. This means that more people who are interested in that place or topic can discover your posts and interact with them. According to Instagram, posts with a location get up to 79% more engagement than posts without a location.
It can help you connect with your audience and community. When you add a location to your posts, you can show your followers where you are, what you are doing, and what you are passionate about. This can help you build trust and loyalty with your audience, as well as attract new followers who share similar interests or values. You can also use locations to tag other users or businesses that are related to your post, which can increase your reach and collaboration opportunities.
It can provide valuable insights and feedback. When you add a location to your posts, you can access analytics and insights about how your posts perform in different places. You can see how many impressions, reach, likes, comments, saves, and shares your posts get from each location. You can also see what kind of people are engaging with your posts based on their age, gender, and location. This can help you understand what kind of content works best for different audiences and markets, and how you can improve your strategy accordingly.

Example: How to Use Location Insights on Instagram

Let's say you want to see how your posts perform in different locations. Here's how you would do it:

Open the Instagram app and tap the menu icon at the top right corner of your profile.
Tap Insights and then Content You Shared.
Tap See All next to Posts and then tap the filter icon at the top right corner.
Select Location from the drop-down menu and choose the time period you want to analyze.
Tap Apply and see the list of locations where your posts got the most engagement.

You can also tap on each location to see more details about the performance of your posts in that place. You can see the number of impressions, reach, likes, comments, saves, and shares for each post. You can also see the demographics of the people who engaged with your posts, such as their age range, gender, and location.

This can help you identify which locations are most relevant and profitable for your business or brand. You can use this information to create more targeted and personalized content for those locations, or to expand your reach to new locations that have potential customers or fans.

Tips and Tricks for Adding Location to Your Posts

To make the most of adding location to your posts, here are some tips and tricks that you can follow:

Be specific and accurate. When you create or choose a location for your posts, make sure that it is specific and accurate. For example, instead of choosing a generic location like New York City, choose a more specific one like Central Park or Brooklyn Bridge. This can help you target more relevant and interested users who are looking for that specific place or experience.
Be consistent and relevant. When you add a location to your posts, make sure that it is consistent and relevant to your content and brand. For example, if you are a travel blogger who posts about different destinations around the world, don't add a random location that has nothing to do with your post or niche. This can confuse or mislead your followers and reduce your credibility and engagement.
Be creative and fun. When you add a location to your posts, don't be afraid to be creative and fun with it. For example, you can use emojis, hashtags, or puns to spice up your location name and make it more catchy and memorable. You can also use locations to create a theme or a story for your posts, such as a road trip, a bucket list, or a challenge. This can make your posts more interesting and engaging for your followers and potential followers.

Example: How to Be Creative with Location Names on Instagram

Let's say you want to add some personality and humor to your location names on Instagram. Here are some examples of how you could do it:

If you are posting a selfie at home, you could use a location name like "Home Sweet Home", "My Happy Place", or "Quarantine Zone".
If you are posting a photo of your food at a restaurant, you could use a location name like "Yum Yum", "Nom Nom", or "Food Porn".
If you are posting a photo of your workout at the gym, you could use a location name like "Sweat Zone", "No Pain No Gain", or "Fit Fam".
If you are posting a photo of your vacation at the beach, you could use a location name like "Paradise", "Sunshine", or "Life's a Beach".
If you are posting a photo of your pet, you could use a location name like "Fur Baby", "Paw-some", or "Best Friend".

These are just some examples of how you can be creative with your location names on Instagram. You can also come up with your own ideas that suit your style and personality. The key is to have fun and express yourself with your location names.

How to Create Location in Instagram: A Detailed Table Breakdown

To summarize, here is a table that shows the steps, benefits, and tips for creating location in Instagram:

| Steps | Benefits | Tips || --- | --- | --- || 1. Open the Facebook app and create a new post. | - Increase your visibility and engagement. | - Be specific and accurate. || 2. Select the photo or video that you want to share and tap Next. | - Help you connect with your audience and community. | - Be consistent and relevant. || 3. Tap Check In and search for or create a new location. | - Provide valuable insights and feedback. | - Be creative and fun. || 4. Tap Create and go back to the Instagram app. | | || 5. See your custom location on your post and tap Share. | | |

FAQ: How to Create Location in Instagram

How do I create a location on Instagram without Facebook?

You cannot create a location on Instagram without Facebook, as Instagram uses Facebook's location database to provide location options for your posts. However, you can use an existing location that is already available on Instagram, or you can create a custom location on Facebook and then use it on Instagram.

How do I edit or delete a location on Instagram?

You can edit or delete a location on Instagram by tapping the three-dot icon at the top right corner of your post and selecting Edit or Delete. However, this will only affect your post, not the location itself. To edit or delete a location that you created on Facebook, you need to go to the Facebook app and find the post that you used to create the location. Then, you can tap the three-dot icon and select Edit Post or Delete Post.

How do I hide my location on Instagram?

You can hide your location on Instagram by not adding a location to your posts, or by removing the location from your existing posts. You can also turn off your location services on your phone settings, which will prevent Instagram from accessing your location information.

How do I see who tagged me in a location on Instagram?

You can see who tagged you in a location on Instagram by tapping the person icon at the bottom right corner of your profile and then tapping the tag icon at the top right corner. This will show you all the posts that you are tagged in, including those with locations.

How do I tag someone in a location on Instagram?

You can tag someone in a location on Instagram by tapping Tag People when you create or edit a post, and then tapping on the photo where you want to tag them. You can also mention them in the caption or comment by typing @ followed by their username.

How do I search for a location on Instagram?

You can search for a location on Instagram by tapping the magnifying glass icon at the bottom of the screen and then tapping Places at the top of the screen. You can then type the name of the place that you want to search for, or browse through the suggested places.

How do I add a location to my Instagram bio?

You cannot add a location to your Instagram bio directly, as there is no option to do so. However, you can use emojis, symbols, or text to indicate your location in your bio. For example, you can use the flag emoji of your country, the globe emoji of your continent, or the name of your city.

How do I add a location to my Instagram story?

You can add a location to your Instagram story by swiping left to post a story and then tapping the sticker icon at the top of the screen. You can then tap Location and search for or select the place that you want to add. You can also customize the appearance and position of your location sticker.

How do I add multiple locations to my Instagram post?

You cannot add multiple locations to your Instagram post, as there is no option to do so. You can only add one location per post. However, you can use hashtags, captions, or comments to mention other places that are related to your post.

How do I create a location on Instagram for a private event?

You can create a location on Instagram for a private event by following the same steps as creating a custom location on Facebook. However, you need to make sure that your Facebook page and post are set to public, otherwise your location will not show up on Instagram. You can also delete your Facebook post after you create the location, if you don't want it to be visible on Facebook.

Conclusion: How to Create Location in Instagram

We hope this article has helped you learn how to create location in Instagram, why you should do it, and some tips and tricks to make the most of it. Adding a location to your Instagram posts can be a great way to boost your visibility, engagement, and connection with your audience. It can also provide you with valuable insights and feedback that can help you improve your content and strategy. So, what are you waiting for? Start creating and adding locations to your Instagram posts today!

If you enjoyed this article, please check out our other articles on how to use Instagram for business, such as:

How to Use Instagram Reels for Business
How to Use Instagram Stories for Business
How to Use Instagram Live for Business
How to Use Instagram Guides for Business
How to Use Instagram Shopping for Business

Thank you for reading and happy posting!

Google Ads Guide